Blog

Why Do You Need a Custom URL? A unique and personalized URL for your LinkedIn profile makes it: More professional — it looks neat on business cards, email signatures, and resumes. Easy to remember — particularly important for building your personal...

In today’s fast-changing world, career success isn’t just about climbing the ladder—it’s about how quickly and effectively you can adapt to change. Vertical growth is just one potential trajectory. Horizontal and diagonal transitions offer opportunities to develop new skills, access global markets, and explore other industries. This article will guide you in...

Achieving career success is impossible without a clear understanding of what you bring to the table as a professional. Knowledge, skills, and competencies form the foundation of your professional potential, but it’s not enough to simply list them. Structuring them effectively and backing them up with real-world experience is essential. In this article, we’ll explore how to audit...

Building a successful career starts with a clear understanding of your goals and resources. But how do you identify what you already have to achieve success and what you need to add? The answer is simple: conduct a career audit—a thorough analysis of your skills and experience that highlights your strengths and helps refine your path to professional...

What Truly Makes Us Happy at Work? It’s not just a steady paycheck or a dream job title. Career happiness is a profound sense of fulfillment that comes when our work aligns with our needs and inspires us to grow. In this lesson, we’ll explore how to identify your needs, apply Maslow’s hierarchy to analyze them, and strike the right balance between work and personal...

Imagine you've come to me for a career consultation. You feel stuck in a rut—whether because you're currently unemployed or dissatisfied with your current job. Together, we'll uncover the root of the problem, explore what motivates you, and chart a course toward meaningful change.   Identifying the Problem   The first...

Want to find a new job quickly and easily? Start by clearly defining your career goals. This will help you avoid mistakes that could cost you time, effort, and valuable opportunities.   Common Challenges Job Seekers Face   As a career consultant, I often see even highly promising professionals making the same mistakes over and over...

As we’ve already discussed, your LinkedIn profile is your professional showcase, where every detail matters. One of the most common mistakes people make is using multiple languages in their profile. For example, the headline and summary are written in English, while job titles remain in another language. A minor issue? Not at all. In fact, this inconsistency...

When creating a LinkedIn profile, you’re not just filling out a form to list your career milestones or write a short bio. You’re crafting a marketing landing page that represents you as a professional, working for you 24/7 online. The primary principle behind building such a profile is SEO (search engine optimization). To boost your profile’s visibility, you must...

A LinkedIn headline is much more than just your job title. It’s your opportunity to grab attention, spark curiosity, and encourage others to learn more about you—all within 220 characters. A well-crafted headline conveys professionalism, builds trust, and positions you as an active player in the job market. In this...